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Marketing Books: 4 books marketers read to get results (with specific examples)

Marketing Books: 4 books marketers read to get results (with specific examples)

September 9, 2021 — Your marketing peers not only share a book that impacted them, they also show specifically how they put that new insight into practice.

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The Role of the Marketer: 4 of the most important jobs a marketer can do (with real examples and data)

The Role of the Marketer: 4 of the most important jobs a marketer can do (with real examples and data)

September 7, 2021 — Marketing is a complex job. To help you define your role and focus your energy, read on for examples and data from an online education company, parking marketplace, review site, and job search platform.

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Landing Page Creation and Optimization: 3 quick LPO case studies

Landing Page Creation and Optimization: 3 quick LPO case studies

September 2, 2021 — The next time you don’t know where to begin, don’t just tap into the same old thing you’ve always done. Look at your challenge anew with these examples from a home improvement company, B2B jewelry packaging, and a travel agency.

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